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Placemaking Case Studies

Hume Community Housing

Maitland Region, NSW – Hume Community Housing

At a glance

Managing properties across the Maitland region.

Diverse population, including aging and over 55s.

Over 2,000 homes, mainly 1980s and 1990s builds.

Manager, Housing and Impact – Maitland Hume Community Housing

Hume Community Housing provides over 4,000 properties to approximately 9,000 customers in New South Wales, offering a mix of long-term, affordable, and transitional housing. In 2019, Hume undertook NSW’s largest social housing transfer under the Social Housing Management Transfer Program, integrating 2,200 homes from Maitland and Port Stephens into Hume’s management portfolio. Karlie oversees these properties, recognising the importance of the land’s Traditional Custodians, the Aboriginal and Torres Strait Islander people.

Background

The homes, mainly built from the early 1980s to the 1990s, house a diverse population, including our aging and over 55s cohort. Many residents are original occupants or have inherited their homes through succession from a parent, contributing to a stable yet aged community demographic. The diverse demographics in the area include single parents, elderly males living alone, and a notable presence of homelessness and transient populations. Aboriginal and Torres Strait Islander people represent 11% of the regional customers.

Since the stock transfer five years ago, the region has faced bushfires, COVID-19, and floods, all significantly impacting Hume’s community development and engagement plans. The cost-of-living crisis has further strained the community, increasing the workload for Hume’s tenancy sustainment and community cohesion officers. Mistrust and confusion about Hume’s role compared to government housing, especially in rural areas, have posed engagement challenges. Issues with property maintenance and condition have historically eroded resident trust, which Hume is actively addressing.

Sensitive topics like rent collection and property conditions are focal points for building trust. Community engagement activities and events do have a positive impact to the community and the relationship with Hume and community, but structured involvement in governance is challenging. Addressing anti-social behaviour (ASB), crime, and youth challenges, especially in rural areas where a single household can disrupt the community, is a priority. Hume has seen improvements through targeted interventions.

Hoarding, particularly among solitary elderly males, and internal property conditions pose unique challenges, often requiring substantial resources to address. The transient population, influenced by local correctional facilities, and high levels of domestic violence and mental health issues, further complicate the community landscape. Changes in primary care, leading to funding cuts for some mental health services, have left many residents unsupported.

Karlie attributes Hume’s success primarily to two elements: consistent presence in communities and robust partnerships with local agencies, residents, and the wider community. Hume understands that community development requires a collaborative approach not only with customers and community but with local service and support partners.


Youth Engagement

Hume’s Maitland team have partnered with a local provider to engage youth through sports and crafts in local parks. This approach offered a positive, proactive means to interact with families, transcending beyond mere responses to ASB complaints. Although the initiative’s sustainability hinged on external funding, its impact was tangible, with residents noting a perceptible difference in community atmosphere.


Enforcement

Beyond traditional enforcement, Hume adopted a multi-agency approach, ensuring referrals and proactive support for residents. This balanced strategy aimed at prevention and intervention, reducing the need for tribunals and fostering a supportive environment for community issues and tenancy sustainment.


Seniors Hubs

Activities for residents over 65, facilitated in partnership with Catholic Care in local community spaces, have been instrumental in engaging the elderly population. These hubs, providing cost-free participation, aim to transition into more customer-led platforms, reflecting Hume’s commitment to inclusive community spaces. Hume acknowledges that isolation and loneliness is most prevalent for our older customers and has a significant impact on health. Our Senior Hubs programs have resulted in reducing these challenges.


RIKI – Rent It. Keep It

In partnership with Carrie’s Place, this program supports tenancy sustainment, offering guidance on housing applications, tenancy initiation, and sustainable living. Its high engagement rates underscore its effectiveness in educating residents about tenancy management.  Ensuring communities can gain skills necessary to sustain their tenancy and participate in their community is critical in community development and place making.


Your Voice

The evolution from Tenants Voice engagement sessions to Hume’s customer newsletter Humelife Magazine, marks Hume’s initiative to foster a two-way dialogue with residents, ensuring their voices shape community engagement strategies.


Safety Awareness

Recognising the unique risks for properties adjacent to bushlands, Hume has conducted well-received fire safety sessions, prioritising resident safety and preparedness. These forums were coordinated by Karlie and her team and assisted over 55s in difficult property care such as gutter cleans and rubbish removal to ensure plans to stay safe could be achieved.


Reconciliation Action Plans

These plans are a testament to Hume’s commitment to resident empowerment, decision-making, and fostering inclusive communities where everyone’s voice is heard and valued.


Tenancy Sustainment Coordinators and Community Cohesion Officers

Karlie emphasises the importance of not just having tenancy staff in communities but ensuring their presence is consistent, positive, and stable. Overcoming challenges in staff stability has been a focal point for fostering trust and effectiveness in community engagement. The addition of Tenancy Sustainment Officers provides an internal referral to support coordination for tenancies at risk or customers experiencing challenging times and requiring support. The Community Cohesion is underpinned by an asset building and place making approach, with customers participation valued at every stage, from implementation to delivery.


Training and Development

Staff undergo rigorous and frequent training in crucial areas such as mental health first aid, hoarding, property conditions, and fire safety, equipping them with the necessary skills to address complex community issues effectively.


New Structural Approach

Starting from February 5th, Hume is trialling a new structure that increases their staff to tenant ratio and provides more consistent and meaningful service delivery  This holistic approach aims to improve property and community management by providing customers with a single point of contact and creating more manageable portfolios and improving both customer and staff experience.


Best Practices and Collaboration

Hume actively participates in a memorandum of understanding (MOU) with multiple housing associations and peak bodies in the NSW area. This collaboration focuses on sharing best practices, learning from each other, and delivering more cohesive and effective results.

• Building trust – takes time and results.

• Presence in communities – in consistent, stable and positive ways.

• Holistic Neighbourhood Management – smaller patches and single points of contact for residents.

• Multi-agency Working – effective partnerships with key agencies who are best placed to deliver the right support, advice and engagement to residents.

• Getting the basics right – working on key issues such as income and property conditions to build relationships with longer-term goals around empowerment and governance.

• Sustainability – approaches that support customers to live well in their tenancies for longer periods.

This section includes information about the local area from the Australian Bureau of Statistics, including Quick Stats for the Statistical Area 1 (SA1) and the Socio-Economic Indexes for Areas. SEIFA provides measures of socio-economic conditions by geographic area.

Hume Housing manages homes across the Maitland region. This includes homes in Metford, South Telarah, and Tenambit.


Metford: Statistical Area 1 Code: (click link for local area information) 10602161401*

Usual resident population354
SEIFA Score622
SEIFA Rank111
SEIFA Decile1
SEIFA Quintile1
SEIFA Percentile1
* Australian Bureau of Statistics Census 2021 data

Click here and enter 10602161401 for SEIFA data.


Tenambit: SA1 Code: (click link for local area information) 10602161709*

Usual Resident Population309
SEIFA Score606
SEIFA Rank82
SEIFA Decile1
SEIFA Quintile1
SEIFA Percentile1
* Australian Bureau of Statistics Census 2021 data

Click here and enter 10602161709 for SEIFA data.


Woodberry: SA1 Code: (click link for local area information) 11103122322*

Usual Resident Population510
SEIFA Score772
SEIFA Rank1112
SEIFA Decile1
SEIFA Quintile1
SEIFA Percentile2
* Australian Bureau of Statistics Census 2021 data

Click here and enter 11103122322 for SEIFA data.


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This project was made possible by funds provided by the NSW Department of Communities and Justice (DCJ) under the NSW Community Housing Industry Development Strategy (IDS). The NSW Community Housing IDS is a partnership between CHIA NSW and DCJ.